Live Search is Evolving
Ξ June 1st, 2009 | → 0 Comments | ∇ Search, Web |
As I tried to search something on the web today, I was puzzled to see that something was different. I usually use Live Search to find my way through the web, but this morning things were different. At first I thought that I had some sort of malware program that changed my default search engine in IE, or that I installed some software that changed it. I double checked it, but things were ok on that side. Next, I tried to find other clues on what might have happened and I turned my attention back to the search engine page. After a quick look at it, I noticed on the upper right the message: Live Search is evolving. Welcome to Bing. That was when I realized that they changed and rebranded Live Search.
Bing isn’t only a rebranding of Live as several changes were done to the algorithms. However, I really like the new name since it makes it easier to use it as a verb associated to search 
, and by this I mean: bing it, binging, etc. A video presenting some of the features that bing brings can be found here. It brings some nice changes on the UI side that makes filtering and refining the results easier, but I invite you to take a look for yourself on: http://www.bing.com. From what I’ve seen, things are going to get really interesting in the search engine area…